{"product_id":"the-hidden-mechanics-of-ip-demystifying-intellectual-property-paperback","title":"The Hidden Mechanics of IP: Demystifying Intellectual Property - Paperback","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eKate Wilson\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003eUnlock the Hidden Value in Your Business with the Power of Intellectual Property\u003c\/p\u003e\u003cp\u003eIn today's innovation-driven economy, \u003cem\u003eintangible assets\u003c\/em\u003e account for over 90% of a company's value-yet most businesses overlook their greatest source of competitive advantage. \u003cem\u003eThe Hidden Mechanics of IP(R)\u003c\/em\u003e demystifies \u003cem\u003eintellectual property (IP)\u003c\/em\u003e and reveals how to uncover, protect, and \u003cem\u003ecommercialise your ideas, systems, brand, and know-how\u003c\/em\u003e for long-term success.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eBuilt around the transformative \u003cstrong\u003eThree Cogs Formula(R)\u003c\/strong\u003e-\u003cem\u003eCompetitive Edge\u003c\/em\u003e, \u003cem\u003eCompetitive Intelligence\u003c\/em\u003e, and \u003cem\u003eCollaboration\u003c\/em\u003e-this book offers a practical roadmap for identifying, structuring, and scaling your \u003cem\u003eIP assets\u003c\/em\u003e. Whether you're a startup founder, business advisor, investor, or seasoned entrepreneur, you'll gain critical insights into: \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cul\u003e\u003cli\u003e\u003cul\u003e\n\u003cli\u003eBuilding and protecting \u003cem\u003ebrand value\u003c\/em\u003e through \u003cem\u003etrade marks\u003c\/em\u003e, \u003cem\u003ecopyright\u003c\/em\u003e, \u003cem\u003edesign registrations\u003c\/em\u003e, and \u003cem\u003egoodwill\u003c\/em\u003e\n\u003c\/li\u003e\n\u003cli\u003eLeveraging \u003cem\u003epatents\u003c\/em\u003e, \u003cem\u003etrade secrets\u003c\/em\u003e, and \u003cem\u003elicensing agreements\u003c\/em\u003e to maximise technological innovation\u003c\/li\u003e\n\u003cli\u003eEnhancing operations with \u003cem\u003einternal IP systems\u003c\/em\u003e, \u003cem\u003eSOPs\u003c\/em\u003e, and \u003cem\u003efranchise-ready documentation\u003c\/em\u003e\n\u003c\/li\u003e\n\u003cli\u003eUsing \u003cem\u003eIP due diligence\u003c\/em\u003e, \u003cem\u003efreedom to operate\u003c\/em\u003e searches, and \u003cem\u003emarket validation\u003c\/em\u003e to avoid costly pitfalls\u003c\/li\u003e\n\u003cli\u003eNavigating international \u003cem\u003eIP strategy\u003c\/em\u003e, enforcement, and \u003cem\u003ecollaborative deal-making\u003c\/em\u003e with confidence\u003c\/li\u003e\n\u003c\/ul\u003e\u003c\/li\u003e\u003c\/ul\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eWritten with wit, clarity, and real-world case studies-including Coca-Cola(R), Nike(R), and McDonald's(R)-\u003cem\u003eThe Hidden Mechanics of IP(R)\u003c\/em\u003e shows you how to think like an IP strategist and position your business for exponential growth.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eDon't leave your best assets vulnerable. Discover the \u003cem\u003ehidden mechanics\u003c\/em\u003e that power today's most successful brands-and learn how to make them work for you.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eProtect smarter. Grow faster. Leverage your IP with confidence.\u003c\/strong\u003e\u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 212\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.58 x 8.5 x 5.5 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e July 23, 2025\u003c\/div\u003e\n            ","brand":"BooksCloud","offers":[{"title":"Default Title","offer_id":48026972553475,"sku":"9781067093327","price":4241.13,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/9310\/7359\/files\/s6dIEk_V4C9781067093327.webp?v=1777383758","url":"https:\/\/annizon.com\/en-in\/products\/the-hidden-mechanics-of-ip-demystifying-intellectual-property-paperback","provider":"annizon.com","version":"1.0","type":"link"}